Understanding compliance to privacy guidelines using text-and video-based scenarios

Authors:
Abdullah Al Mahmud;Maurits Kaptein;Oliver Moran;Evelien van de Garde-Perik;Panos Markopoulos
Affiliations:
Eindhoven University of Technology, Eindhoven, The Netherlands;Eindhoven University of Technology, Eindhoven, The Netherlands;Eindhoven University of Technology, Eindhoven, The Netherlands;Department of Industrial Design, Eindhoven University of Technology, Eindhoven, The Netherlands;Department of Industrial Design, Eindhoven University of Technology, Eindhoven, The Netherlands
Venue:
INTERACT'07 Proceedings of the 11th IFIP TC 13 international conference on Human-computer interaction - Volume Part II
Year:
2007

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Abstract

Privacy is a major concern for the design and user acceptance of pervasive technology. Investigating privacy poses several methodological challenges. A popular approach involves surveying reactions of people to scenarios that highlight privacy issues. This paper examines the validity of this approach. It reports an experiment that compared people's ability to correctly judge compliance to privacy principles when scenarios are presented in video versus textual form. It was found that such privacy-related concepts are hard to understand, leading to a large number of erroneous judgments regardless of medium and that interpretation varied across media. Comprehension in such studies can be improved, if a text scenario is preceded by a video-based version.