kultagg: ludic design for tagging interfaces

  • Authors:
  • Justin Cheng;Dan Cosley

  • Affiliations:
  • Cornell University, Ithaca, NY, USA;Cornell University, Ithaca, NY, USA

  • Venue:
  • Proceedings of the 16th ACM international conference on Supporting group work
  • Year:
  • 2010

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Abstract

While there has been significant research around aspects of tagging systems such as the vocabulary people use and the reasons they tag, there has been little focus on the design of the tagging interface itself. This paper discusses how kultagg, a ludic interface that includes the ability to color tags and place them directly on images, affect people's behavior and attitudes toward tagging. We conducted interviews with 10 people, asking them to use and reflect on kultagg. Color plays a significant role in enhancing a user's interest and enjoyment in tagging and has uses from self-expression to organization. People appreciated on-image tagging for its personal nature, ease of use, and specificity, although these tags tended to be less abstract and holistic than tags created in a more typical interface. Participants' generally positive response to kultagg suggests that including ludic elements in task-oriented domains is useful in creating rich, expressive systems.