Real-time goal-mouth detection in MPEG soccer video
MULTIMEDIA '03 Proceedings of the eleventh ACM international conference on Multimedia
Real time advertisement insertion in baseball video based on advertisement effect
Proceedings of the 13th annual ACM international conference on Multimedia
A generic virtual content insertion system based on visual attention analysis
MM '08 Proceedings of the 16th ACM international conference on Multimedia
Automated billboard insertion in video
ACCV'07 Proceedings of the 8th Asian conference on Computer vision - Volume Part I
3-D camera modeling and its applications in sports broadcast video analysis
MCAM'07 Proceedings of the 2007 international conference on Multimedia content analysis and mining
Advertise gently - in-image advertising with low intrusiveness
ICIP'09 Proceedings of the 16th IEEE international conference on Image processing
Virtual spotlighted advertising for tennis videos
Journal of Visual Communication and Image Representation
Reuse by placement: a paradigm for cross-domain software reuse with high level of granularity
ICSR'11 Proceedings of the 12th international conference on Top productivity through software reuse
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In this paper, we propose a novel method to implant virtual advertisements into broadcast soccer video without disturbing audience's view experience. The salient objects are first detected from broadcast soccer video. These objects include static regions, central ellipse, goal mouth, and field boundary. Based on these objects, we identify suitable locations in the video for virtual advertisement implantation. The advertisement implantation can be done in real time. The proposed method allows a non-intrusive means to incorporate additional virtual content into a video presentation, facilitating an additional channel of communications to enhance greater video interactivity. It also creates a new business model for broadcast and advertising industry.