Factors influencing beliefs for adoption of a learning analytics tool: An empirical study

  • Authors:
  • Liaqat Ali;Mohsen Asadi;Dragan GašEvić;Jelena Jovanović;Marek Hatala

  • Affiliations:
  • Simon Fraser University, Canada and Athabasca University, Canada;Simon Fraser University, Canada and Athabasca University, Canada;Athabasca University, Canada and Simon Fraser University, Canada;University of Belgrade, Serbia;Simon Fraser University, Canada

  • Venue:
  • Computers & Education
  • Year:
  • 2013

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Abstract

Present research and development offer various learning analytics tools providing insights into different aspects of learning processes. Adoption of a specific tool for practice is based on how its learning analytics are perceived by educators to support their pedagogical and organizational goals. In this paper, we propose and empirically validate a Learning Analytics Acceptance Model (LAAM) of factors influencing the beliefs of educators concerning the adoption a learning analytics tool. In particular, our model explains how the usage beliefs (i.e., ease-of-use and usefulness perceptions) about the learning analytics of a tool are associated with the intention to adopt the tool. In our study, we considered several factors that could potentially affect the adoption beliefs: i) pedagogical knowledge and information design skills of educators; ii) educators' perceived utility of a learning analytics tool; and iii) educators' perceived ease-of-use of a learning analytics tool. By following the principles of Technology Acceptance Model, the study is done with a sample of educators who experimented with a LOCO-Analyst tool. Our study also determined specific analytics types that are primary antecedence of perceived usefulness (concept comprehension and social interaction) and ease-of-use (interactive visualization).