Multivariate data analysis (4th ed.): with readings
Multivariate data analysis (4th ed.): with readings
Factors influencing the usage of websites: the case of a generic portal in The Netherlands
Information and Management
Assessing dimensions of perceived visual aesthetics of web sites
International Journal of Human-Computer Studies - Incorporating knowledge acquisition
Understanding e-learning continuance intention: An extension of the Technology Acceptance Model
International Journal of Human-Computer Studies
Economic and subjective measures of the perceived value of aesthetics and usability
ACM Transactions on Computer-Human Interaction (TOCHI)
Homepage aesthetics: The search for preference factors and the challenges of subjectivity
Interacting with Computers
Design aesthetics leading to m-loyalty in mobile commerce
Information and Management
Consumer behavior in online game communities: A motivational factor perspective
Computers in Human Behavior
User acceptance of mobile Internet: Implication for convergence technologies
Interacting with Computers
A comparative study of value-added mobile services in Finland and Taiwan
International Journal of Mobile Communications
International Journal of Mobile Communications
Analysis of users and non-users of smartphone applications
Telematics and Informatics
Understanding user preferences based on usability and aesthetics before and after actual use
Interacting with Computers
Cultural differences in smartphone user experience evaluation
Proceedings of the 9th International Conference on Mobile and Ubiquitous Multimedia
International Journal of Information Management: The Journal for Information Professionals
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Smartphone users in the U.S. and Korea were cross-surveyed to determine country-specific differences in product value perceptions. Usability factors and aesthetic values were combined using the theory of reasoned action TRA. The strengths of the model's relationships are discussed. The models were analyzed cross-nationally to explore differences in the compositions of technology adoption motives in the two countries. Although the results illustrate the importance of both usability and aesthetic values, the two countries show different value preferences as well as intention and adoption patterns. The results of this study suggest practical implications for employing cross-cultural strategies in the global marketing of smartphones as well as theoretical implications for cross-country studies, which are recommended accordingly.