Measuring engagement in video game-based environments: Investigation of the User Engagement Scale

Authors:
Eric N. Wiebe;Allison Lamb;Megan Hardy;David Sharek
Affiliations:
NC State University, Raleigh, NC, USA;NC State University, Raleigh, NC, USA;NC State University, Raleigh, NC, USA;Playgraph, Inc., USA
Venue:
Computers in Human Behavior
Year:
2014

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Abstract

This research investigated the use of the User Engagement Scale (UES) as a psychometric tool to measure engagement during video game-play. Exploratory factor analysis revealed four factors (Focused Attention, Perceived Usability, Aesthetics, and Satisfaction) as compared to the six found in the original development of the UES. In the context of video game-play, a revised UES (UESz) demonstrated better psychometric properties than the original UES defined by six subscales, including enhanced reliability. Further validity analysis included comparisons with the Flow State Scale (FSS), showing the complementary nature of the two scales and what constructs both scales might be measuring in a video game context. Criterion validity analysis demonstrated that UESz was more predictive of game performance than the FSS. Findings related to both the UESz and FSS were discussed relative to an overarching framework of hedonic and utilitarian qualities of game-play.