A taxonomic analysis of what world wide web activities significantly impact people's decisions and actions

  • Authors:
  • Julie B. Morrison;Peter Pirolli;Stuart K. Card

  • Affiliations:
  • Xerox Palo Alto Research Center, Palo Alto, California;Xerox Palo Alto Research Center, Palo Alto, California;Xerox Palo Alto Research Center, Palo Alto, California

  • Venue:
  • CHI '01 Extended Abstracts on Human Factors in Computing Systems
  • Year:
  • 2001

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Abstract

In this paper, we present three taxonomic classification schemes based on Web users' responses to what Web activities significantly impacted their decisions and actions. The taxonomic classifications focus on three variables: the Purpose of people's search on the Web, the Method people use to find information, and the Content of the information for which they are searching. These taxonomies are useful for understanding people's activity on the Web and for developing ecologically-valid tasks to be used when studying Web behavior.