Consumer support systems

  • Authors:
  • Levent V. Orman

  • Affiliations:
  • Cornell University, Ithaca, NY

  • Venue:
  • Communications of the ACM
  • Year:
  • 2007

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Abstract

The interaction between businesses and their customers is ripe for the next leap, and it will require a collection of technologies to build new organizational structures such as demand chains, task-based intermediaries, and consumer communities.