Flocks, herds and schools: A distributed behavioral model
SIGGRAPH '87 Proceedings of the 14th annual conference on Computer graphics and interactive techniques
A tutorial on hidden Markov models and selected applications in speech recognition
Readings in speech recognition
Characterizing browsing strategies in the World-Wide Web
Proceedings of the Third International World-Wide Web conference on Technology, tools and applications
Proceedings of the 9th international World Wide Web conference on Computer networks : the international journal of computer and telecommunications netowrking
Using information scent to model user information needs and actions and the Web
Proceedings of the SIGCHI Conference on Human Factors in Computing Systems
Effective personalization based on association rule discovery from web usage data
Proceedings of the 3rd international workshop on Web information and data management
Eye tracking in web search tasks: design implications
ETRA '02 Proceedings of the 2002 symposium on Eye tracking research & applications
The Science of Virtual Reality and Virtual Environments
The Science of Virtual Reality and Virtual Environments
Introduction to Algorithms
Knowledge discovery from users Web-page navigation
RIDE '97 Proceedings of the 7th International Workshop on Research Issues in Data Engineering (RIDE '97) High Performance Database Management for Large-Scale Applications
On mining webclick streams for path traversal patterns
Proceedings of the 13th international World Wide Web conference on Alternate track papers & posters
Dynamic Conversion Behavior at E-Commerce Sites
Management Science
Modeling Browsing Behavior at Multiple Websites
Marketing Science
A clickstream-based collaborative filtering personalization model: towards a better performance
Proceedings of the 6th annual ACM international workshop on Web information and data management
Web path recommendations based on page ranking and Markov models
Proceedings of the 7th annual ACM international workshop on Web information and data management
Modeling Online Browsing and Path Analysis Using Clickstream Data
Marketing Science
The influence of shopping path length on purchase behavior in grocery store
KES'10 Proceedings of the 14th international conference on Knowledge-based and intelligent information and engineering systems: Part III
Learning relational policies from electronic health record access logs
Journal of Biomedical Informatics
Procuring Commodities: First-Price Sealed-Bid or English Auctions?
Marketing Science
Giving advice to people in path selection problems
Proceedings of the 11th International Conference on Autonomous Agents and Multiagent Systems - Volume 1
Fuzzy clustering of human activity patterns
Fuzzy Sets and Systems
Evaluation of the Shopping Path to Distinguish Customers Using a RFID Dataset
International Journal of Organizational and Collective Intelligence
Pervasive and Mobile Computing
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Many data sets, from different and seemingly unrelated marketing domains, all involve paths---records of consumers' movements in a spatial configuration. Path data contain valuable information for marketing researchers because they describe how consumers interact with their environment and make dynamic choices. As data collection technologies improve and researchers continue to ask deeper questions about consumers' motivations and behaviors, path data sets will become more common and will play a more central role in marketing research. To guide future research in this area, we review the previous literature, propose a formal definition of a path (in a marketing context), and derive a unifying framework that allows us to classify different kinds of paths. We identify and discuss two primary dimensions (characteristics of the spatial configuration and the agent) as well as six underlying subdimensions. Based on this framework, we cover a range of important operational issues that should be taken into account as researchers begin to build formal models of path-related phenomena. We close with a brief look into the future of path-based models, and a call for researchers to address some of these emerging issues.