Persuasion, task interruption and health regimen adherence

Authors:
Timothy Bickmore;Daniel Mauer;Francisco Crespo;Thomas Brown
Affiliations:
College of Computer and Information Science, Northeastern University Boston, Massachusetts;College of Computer and Information Science, Northeastern University Boston, Massachusetts;College of Computer and Information Science, Northeastern University Boston, Massachusetts;College of Computer and Information Science, Northeastern University Boston, Massachusetts
Venue:
PERSUASIVE'07 Proceedings of the 2nd international conference on Persuasive technology
Year:
2007

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Abstract

Cueing strategies, such as real-time reminders, are among the most effective methods of persuading individuals to perform healthy behaviors such as taking their medication and exercising. However, these reminders often represent a task interruption for users who are engaged in work activities. This paper presents the results of a study which explores strategies for interrupting users at work to perform a healthy behavior, in which the primary outcome of interest is long-term adherence to a desired health behavior change regimen. We find that the degree of perceived politeness of interruptions is positively correlated with predicted long-term adherence, but negatively correlated with short-term compliance. We also find that, among several interruption coordination strategies previously explored in the literature, empathic interruptions are superior overall in gaining both short-term compliance and long-term adherence.