Issues and opinion on structural equation modeling
MIS Quarterly
An empirical investigation of student acceptance of course websites
Computers & Education
Investigating Coherence and Multimedia Effects of a Technology-Mediated Collaborative Environment
Journal of Management Information Systems
The acceptance and use of a virtual learning environment in China
Computers & Education
Impact of media richness and flow on e-learning technology acceptance
Computers & Education
Acceptance of Internet-based learning medium: the role of extrinsic and intrinsic motivation
Information and Management
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Effective communication has long been recognised as a key element in problem solving and decision making within and among organisations including educational institutions. With the advent of Web 2.0 technologies, the communication choices have also been expanded. Media Richness Theory (MRT) has long been used to examine the effect of traditional and new media on decision making. However, less is known about media richness of Web 2.0 technologies. This paper attempts to examine the media richness capabilities of two popular Web 2.0 technologies, blogs and podcasts, and its effect on user acceptance of these two technologies in Computer Science education. A theoretical model is presented using MRT and technology acceptance model (TAM). Students enrolled in Bachelor / Master of Computer Science programs participated in an online survey that helped in evaluating the proposed model. The study findings confirm the significant effect of media richness on user acceptance of blogs and podcasts but contradict MRT as rich medium (podcast) exerted weaker influence on user acceptance as compared to lean medium (blog).