A fuzzy approach to select the location of the distribution center
Fuzzy Sets and Systems
Developing and validating an instrument for measuring user-perceived web quality
Information and Management
Quality and effectiveness in web-based customer support systems
Information and Management
Defuzzification within a multicriteria decision model
International Journal of Uncertainty, Fuzziness and Knowledge-Based Systems
Multidimensional data in multidimensional scaling using the analytic network process
Pattern Recognition Letters
A fuzzy preference-ranking model for a quality evaluation of hospital web sites: Research Articles
International Journal of Intelligent Systems
Selecting knowledge management strategies by using the analytic network process
Expert Systems with Applications: An International Journal
Evaluating e-learning web site quality in a fuzzy environment: Research Articles
International Journal of Intelligent Systems
The impact of Web quality and playfulness on user acceptance of online retailing
Information and Management
The DeLone and McLean Model of Information Systems Success: A Ten-Year Update
Journal of Management Information Systems
An application of fuzzy AHP for evaluating course website quality
Computers & Education
Applying evaluation criteria to New Zealand government websites
International Journal of Information Management: The Journal for Information Professionals
Expert Systems with Applications: An International Journal
Hi-index | 12.05 |
Due to the popularity of internet, the CPAs can develop websites that properly deliver professional information and represent their firms. Effective use of CPA firm websites can increase communication with existing clients and attract potential clients. This study aims to build a hybrid approach that combines the fuzzy analytic network process (FANP) and fuzzy VlseKriterijumska Optimizacija I Kompromisno Resenje (FVIKOR) for evaluating website quality of the top-four CPA firms in Taiwan and provide worthwhile recommendations for enhancing website design and content. The results show that CPA firms included in this study do not utilize the Internet to its full potential and need to improve their websites. Deloitte has the best overall performance, follow by PricewaterhouseCoopers, Ernst & Young, and KPMG. Additionally, the top-five evaluation criteria in order of importance are richness, understandability, assurance, relevance, and reliability. Therefore, the findings of this study can help CPAs identify the strengths and weaknesses of their own websites and in comparison with those of their competitors, and then make resource allocation decisions about how to improve the status quo and achieve ideal websites.