The impact of technology acceptance considerations on system usage, and adopted level of technological sophistication: An empirical investigation

  • Authors:
  • K. E. Ghorab

  • Affiliations:
  • Kamel E Ghorab, Ph.D., is Associate Professor of Management Information Systems, United Arab Emirates University, P.O. Box 17555 Al-Ain, UAE

  • Venue:
  • International Journal of Information Management: The Journal for Information Professionals
  • Year:
  • 1997

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Abstract

This study investigates the relationships between managers' perceptions towards their individual information system usefulness, ease of use, strengths, weaknesses, actual usage and adopted level of technological sophistication. It posits that adopted level of technological sophistication is a critical component of the competitive strategy of modern firms. Based on the technology acceptance model, the author derives several variables and designs an appropriate questionnaire to test specific hypotheses related to these variables. A survey of 47 UAE bank managers was conducted for the purpose of testing the stated hypotheses. Analysis of the survey data yielded several important findings. First, managers are practical economists who are concerned with economic and technical costs and benefits surrounding banking automated information systems. Second, the current state of information systems technological sophistication in a bank influences its managers' perceptions of costs and benefits of technological sophistication. Third, using hierarchical techniques in regression analysis, it concludes that user's perceptions towards the system are important factors to identify and measure in order to predict the system usage and adopted level of technological sophistication.