Quantifying the effect of user interface design features on cyberstore traffic and sales
Proceedings of the SIGCHI Conference on Human Factors in Computing Systems
Communications of the ACM
Web home pages as advertisements
Communications of the ACM
The effect of stimulus modes and associative distance in individual creativity support systems
Decision Support Systems
Empirically validated web page design metrics
Proceedings of the SIGCHI Conference on Human Factors in Computing Systems
Designing online banner advertisements: should we animate?
Proceedings of the SIGCHI Conference on Human Factors in Computing Systems
Statistical profiles of highly-rated web sites
Proceedings of the SIGCHI Conference on Human Factors in Computing Systems
Computers, Graphics, and Learning
Computers, Graphics, and Learning
Visual Display Terminals: A Manual Covering Ergonomics, WorkPlace Design, Health and Safety, Task Organization
Balancing search and retrieval in hypertext: context-specific trade-offs in navigational tool use
International Journal of Human-Computer Studies
Journal of the American Society for Information Science and Technology
Effects of content representation and readers' prior knowledge on the comprehension of hypertext
International Journal of Human-Computer Studies
Determinants of Successful Website Design: Relative Importance and Recommendations for Effectiveness
HICSS '99 Proceedings of the Thirty-second Annual Hawaii International Conference on System Sciences-Volume 5 - Volume 5
International Journal of Human-Computer Studies
The review of the website evaluation framework in Information Systems and marketing journals
International Journal of Information Systems and Change Management
Analysing the Key Factors of Web Design: A Heuristic Evaluation
EC-Web '08 Proceedings of the 9th international conference on E-Commerce and Web Technologies
Interface feature prioritization for web services: Case of online flight reservations
Computers in Human Behavior
International Journal of Electronic Commerce
Designing product list on e-tailing websites: the effect of sorting on consumer decision
HCI'07 Proceedings of the 12th international conference on Human-computer interaction: applications and services
Designing product listing pages-Effects on sales and users' cognitive workload
International Journal of Human-Computer Studies
Exploring frictional surface properties for haptic-based online shopping
EGVE - JVRC'11 Proceedings of the 17th Eurographics conference on Virtual Environments & Third Joint Virtual Reality
How will the use of graphics affect visual aesthetics? A user-centered approach for web page design
International Journal of Human-Computer Studies
Cue consistency and page value perception: Implications for web-based catalog design
Information and Management
Information Search Patterns in E-Commerce Product Comparison Services
Journal of Database Management
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Web interface design is of enduring interest to researchers as online shopping on the Internet continues to grow. Prior research has shown that the design of product listing pages, where information on multiple products are displayed together to allow further exploration of any of them, has a great influence on the traffic and sales volume on a website. In this paper, we focus on two design features, presentation mode and information format, and examine their impact on users' interaction with websites. An experiment was conducted to compare text-only versus image-text presentation modes, based on the dual coding theory (DCT), and list versus array information formats, based on the proximity compatibility principle (PCP). In general, the findings support the application of the DCT and the PCP to the e-commerce domain. Specifically, the image-text presentation mode and the list information format were found to outperform the text-only presentation mode and the array information format respectively in terms of shorter information search time, better recall of brand names and product images, and more positive attitudes towards the screen design and using the website. Given the same information content, the spatial arrangement of products and the hierarchical placement of images can make a difference to users' online shopping performance and attitudes.