What academic research tells us about service

  • Authors:
  • Roland T. Rust;Carol Miu

  • Affiliations:
  • University of Maryland, College Park, MD;University of Maryland, College Park, MD

  • Venue:
  • Communications of the ACM - Services science
  • Year:
  • 2006

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Abstract

A computing-driven revolution is under way in the global economy guided by the principle that every business must become a service business in order to survive.