Testing the technology acceptance model across cultures: a three country study
Information and Management
Information and Management
The mediation of external variables in the technology acceptance model
Information and Management
A task-technology fit view of learning management system impact
Computers & Education
International Journal of Information Systems and Change Management
Information and Management
Expert Systems with Applications: An International Journal
The adoption of hyped technologies: a qualitative study
Information Technology and Management
User acceptance OTM machine: in the Arab culture
International Journal of Electronic Security and Digital Forensics
An international comparison of technology adoption
Information and Management
Computers in Human Behavior
Usability problem identification in culturally diverse settings
Information Systems Journal
A Preliminary Classification of Usage Measures in Information System Acceptance: A Q-Sort Approach
International Journal of Technology Diffusion
Journal of Organizational and End User Computing
The Value of TAM Antecedents in Global IS Development and Research
Journal of Organizational and End User Computing
Journal of Electronic Commerce in Organizations
Cultural Impacts on Acceptance and Adoption of Information Technology in a Developing Country
Journal of Global Information Management
The role of theory in gender and information systems research
Information and Organization
Intention to purchase on social commerce websites across cultures: A cross-regional study
Information and Management
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The unified theory of acceptance and use of technology (UTAUT), a model of the user acceptance of IT, synthesizes elements from several prevailing user acceptance models. It has been credited with explaining a larger proportion of the variance of 'intention to use' and 'usage behavior' than do preceding models. However, it has not been validated in non-Western cultures. Using a survey sample collected from 722 knowledge workers using desktop computer applications on a voluntary basis in Saudi Arabia, we examined the relative power of a modified version of UTAUT in determining 'intention to use' and 'usage behavior'. We found that the model explained 39.1% of intention to use variance, and 42.1% of usage variance. In addition, drawing on the theory of cultural dimensions, we hypothesized and tested the similarities and differences between the North American and Saudi validations of UTAUT in terms of cultural differences that affected the organizational acceptance of IT in the two societies.