Adoption intention in GSS: relative importance of beliefs
ACM SIGMIS Database - Special double issue: diffusion of technological innovation
A feedback model to understand information system usage
Information and Management
Adaptive Web sites: automatically synthesizing Web pages
AAAI '98/IAAI '98 Proceedings of the fifteenth national/tenth conference on Artificial intelligence/Innovative applications of artificial intelligence
Communications of the ACM
Putting personalization into practice
Communications of the ACM - The Adaptive Web
Personalization in business-to-customer interaction
Communications of the ACM - The Adaptive Web
Communications of the ACM
PIPE: Web Personalization by Partial Evaluation
IEEE Internet Computing
Challenges for user-centric personalization research
Designing personalized user experiences in eCommerce
Logical approach for dynamic system in situation dependent services
Mobility '06 Proceedings of the 3rd international conference on Mobile technology, applications & systems
Modelling the factors that influence mobile phone adoption
Proceedings of the 2007 annual research conference of the South African institute of computer scientists and information technologists on IT research in developing countries
The technology landscape of wireless web
International Journal of Mobile Communications
International Journal of Mobile Communications
Mobile push personalization and user experience
AI Communications - Recommender Systems
An innovative mobile electronic tourist guide application
Personal and Ubiquitous Computing
A multi-stage collaborative filtering approach for mobile recommendation
Proceedings of the 3rd International Conference on Ubiquitous Information Management and Communication
Personalized content-based retrieval in mobile music services
Proceedings of the 2008 conference on Knowledge-Based Software Engineering: Proceedings of the Eighth Joint Conference on Knowledge-Based Software Engineering
Future internet = content + services + management
IEEE Communications Magazine
Developing instrument for handset usability evaluation: a survey study
HCI'07 Proceedings of the 12th international conference on Human-computer interaction: interaction design and usability
Mobile commerce product recommendations based on hybrid multiple channels
Electronic Commerce Research and Applications
Privacy respecting targeted advertising for social networks
WISTP'11 Proceedings of the 5th IFIP WG 11.2 international conference on Information security theory and practice: security and privacy of mobile devices in wireless communication
A conceptual model of the axiomatic usability evaluation method
HI'11 Proceedings of the 2011 international conference on Human interface and the management of information - Volume Part I
Towards privacy-enhanced mobile communities-Architecture, concepts and user trials
Journal of Systems and Software
Scalable and interoperable service discovery for future internet
Proceedings of the Third International Workshop on Middleware for Pervasive Mobile and Embedded Computing
Context-Aware recommendations on the mobile web
OTM'05 Proceedings of the 2005 OTM Confederated international conference on On the Move to Meaningful Internet Systems
International Journal of Electronic Commerce
Proceedings of the 6th International Conference on Ubiquitous Information Management and Communication
International Journal of Mobile Communications
Location-based recommendation system using Bayesian user's preference model in mobile devices
UIC'07 Proceedings of the 4th international conference on Ubiquitous Intelligence and Computing
Deployment and Success Factors for the Mobile Internet: A Case Study Approach
International Journal of Technology Diffusion
Information Technology and Management
Factors affecting Chinese Ubiquitous Game Service usage intention
International Journal of Mobile Communications
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There has been a notable increase in consumer use of mobile applications. Consumers begin to adopt mobile commerce applications. In response, firms have been investing billions of dollars in order to enhance the hardware and software platforms for mobile commerce. Consequently, with such large investments, firms are highly motivated to attract new clients and retain their old customers. In the present study, the strategic parameters have been studied in order to determine the ways in which mobile service providers acquire new customers. For the purpose of analysis, the dependent variable is the service subscribers' intention to switch to a new service provider with personalized services. Four main constructs have been studied - the amount and the perceived usefulness of general advertisements, the perceived usefulness and privacy issues about personalized advertisements. This empirical study indicates that all four constructs are significant in affecting the decision by subscribers to change to a new mobile service provider.