An exploratory study on the continuance of mobile commerce: an extended expectation-confirmation model of information system use

  • Authors:

  • Ming-Chien Hung;Hsin-Ginn Hwang;Ting-Chu Hsieh

  • Affiliations:

  • Department of Information Management, National Chung-Cheng University, No. 168, University Rd., Min-Hsiung, Chia-Yi 62102, Taiwan.;Department of Information Management, National Chung-Cheng University, No. 168, University Rd., Min-Hsiung, Chia-Yi 62102, Taiwan.;Department of Information Management, National Taiwan University, No. 1, Sec. 4, Roosevelt Road, Taipei 10617, Taiwan

  • Venue:
  • International Journal of Mobile Communications
  • Year:
  • 2007

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Abstract

Although the original Expectation-Confirmation Model (ECM) of Information System (IS) use examines the effect of satisfaction on user's continued intention to use IS, it is inadequate for explaining the phenomenon as to why some users satisfied with their post-use still decide to discontinue their use. In this paper we build on and extend the ECM of IS use by incorporating personal innovativeness, using the data from mobile shoppers. Results indicate that the proposed model has an explanatory power for understanding the continued use of mobile commerce (m-commerce).