Applying the Technology Acceptance Model and Flow Theory to Online Consumer Behavior
Information Systems Research
Antecedents of B2C Channel Satisfaction and Preference: Validating e-Commerce Metrics
Information Systems Research
ICEC '03 Proceedings of the 5th international conference on Electronic commerce
Trust and mistrust of online health sites
Proceedings of the SIGCHI Conference on Human Factors in Computing Systems
Internet self-efficacy and electronic service acceptance
Decision Support Systems
A Theoretical Integration of User Satisfaction and Technology Acceptance
Information Systems Research
Proceedings of the ninth international conference on Electronic commerce
An empirical analysis of the antecedents of web-based learning continuance
Computers & Education
International Journal of Electronic Commerce
Journal of Management Information Systems
Usability, quality, value and e-learning continuance decisions
Computers & Education
Trust and TAM in online shopping: an integrated model
MIS Quarterly
IEEE Transactions on Systems, Man, and Cybernetics, Part A: Systems and Humans
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Healthcare portals provide abundant information to consumers. This study examines the factors influencing consumers' decisions to adopt and continue using healthcare portals. A research model is developed using constructs from past Information Systems IS literature. Research hypotheses derived from this model were empirically validated using a filed survey. Data collected from the survey N=269 was tested for adoption N=181, individuals who have not used healthcare portals and continuance N=88, individuals who have used healthcare portals separately. According to the results, more than usefulness and ease of use of healthcare portals, trust and satisfaction emerged as the main factors determining adoption and continuance respectively. Further, this data was grouped on gender and analyzed to see the effect of gender on consumers' decisions. In light of these findings, theoretical and practical implications for understanding the consumers' decisions in using healthcare portals are discussed.