Assessing a Firm's Web Presence: A Heuristic Evaluation Procedure for the Measurement of Usability
Information Systems Research
How do users evaluate the credibility of Web sites?: a study with over 2,500 participants
Proceedings of the 2003 conference on Designing for user experiences
B2C Web site quality and emotions during online shopping episodes: an empirical study
Information and Management
Evaluating the consistency of immediate aesthetic perceptions of web pages
International Journal of Human-Computer Studies
WebQual: An Instrument for Consumer Evaluation of Web Sites
International Journal of Electronic Commerce
What Trust Means in E-Commerce Customer Relationships: An Interdisciplinary Conceptual Typology
International Journal of Electronic Commerce
The interplay of beauty, goodness, and usability in interactive products
Human-Computer Interaction
Modeling Web Site Design Across Cultures: Relationships to Trust, Satisfaction, and E-Loyalty
Journal of Management Information Systems
Colour appeal in website design within and across cultures: A multi-method evaluation
International Journal of Human-Computer Studies
Are first impressions about websites only related to visual appeal?
INTERACT'11 Proceedings of the 13th IFIP TC 13 international conference on Human-computer interaction - Volume Part I
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This research investigates individual differences in the centrality of visual aesthetics (CVA) in the online context. The study examines the influence of CVA on online user responses, namely perception of website visual appeal, trust, and intention to use websites. A series of three experiments provide evidence that CVA influence user responses, especially when users' CVA is assessed by the indirect measure developed in this study. The results indicate that the impact of CVA on user responses is stronger among users with high CVA than those with low CVA, and especially when the users are exposed to website with relatively low visual appeal.