Multivariate data analysis with readings (2nd ed.)
Multivariate data analysis with readings (2nd ed.)
The measurement of end-user computing satisfaction
MIS Quarterly
A model and instrument for measuring small business user satisfaction with information technology
Information and Management
An expanded instrument for evaluating information system success
Information and Management
Information rules: a strategic guide to the network economy
Information rules: a strategic guide to the network economy
Developing and Validating Trust Measures for e-Commerce: An Integrative Typology
Information Systems Research
Assessment of learner satisfaction with asynchronous electronic learning systems
Information and Management
The antecedents of consumers' loyalty toward internet service providers
Information and Management
The DeLone and McLean Model of Information Systems Success: A Ten-Year Update
Journal of Management Information Systems
Trust and TAM in online shopping: an integrated model
MIS Quarterly
Design aesthetics leading to m-loyalty in mobile commerce
Information and Management
A comparison of Magal's service quality instrument with SERVPERF
Information and Management
Public grid computing participation: An exploratory study of determinants
Information and Management
International Journal of Electronic Commerce
Exploring consumer adoption of mobile payments - A qualitative study
The Journal of Strategic Information Systems
International Journal of Electronic Commerce
International Journal of Mobile Learning and Organisation
Review: Personalizing recommendations for tourists
Telematics and Informatics
A Hybrid Firm's Pricing Strategy in Electronic Commerce Under Channel Migration
International Journal of Electronic Commerce
A study of the adoption of self-service technologies by consumers in convenience stores
ICACT'09 Proceedings of the 11th international conference on Advanced Communication Technology - Volume 3
Increasing trust in mobile commerce through design aesthetics
Computers in Human Behavior
Research hypotheses for gender activities in mobile internet
Proceedings of the 6th International Wireless Communications and Mobile Computing Conference
International Journal of Handheld Computing Research
International Journal of Handheld Computing Research
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While the importance of customer loyalty has been recognized in marketing literature for at least three decades, the development and empirical validation of a customer loyalty model in a mobile commerce (m-commerce) context had not been addressed. The purpose of our study was to develop and validate such a customer loyalty model. Based on IS and marketing literature, a comprehensive set of constructs and hypotheses were compiled with a methodology for testing them. A questionnaire was constructed and data were collected from 255 users of m-commerce systems in Taiwan. Structural modeling techniques were then applied to analyze the data. The results indicated that customer loyalty was affected by perceived value, trust, habit, and customer satisfaction, with customer satisfaction playing a crucial intervening role in the relationship of perceived value and trust to loyalty. Based on the findings, its implications and limitations are discussed.