Adoption intention in GSS: relative importance of beliefs
ACM SIGMIS Database - Special double issue: diffusion of technological innovation
Empirical evaluation of the revised technology acceptance model
Management Science
The technology acceptance model and the World Wide Web
Decision Support Systems
Extending the TAM for a World-Wide-Web context
Information and Management
Business models and transactions in mobile electronic commerce: requirements and properties
Computer Networks: The International Journal of Computer and Telecommunications Networking
The Freedom Economy: Gaining the Mcommerce Edge in the Era of the Wireless Internet
The Freedom Economy: Gaining the Mcommerce Edge in the Era of the Wireless Internet
An Empirical Study of the Use Contexts and Usability Problems in Mobile Internet
HICSS '02 Proceedings of the 35th Annual Hawaii International Conference on System Sciences (HICSS'02)-Volume 5 - Volume 5
A Survey of Context-Aware Mobile Computing Research
A Survey of Context-Aware Mobile Computing Research
What drives mobile commerce? An empirical evaluation of the revised technology acceptance model
Information and Management
An empirical assessment of a modified technology acceptance model
Journal of Management Information Systems - Special section: Strategic and competitive information systems
Testing the determinants of microcomputer usage via a structural equation model
Journal of Management Information Systems - Special section: Navigation in information-intensive environments
Contextual Marketing and Customer-Orientation Strategy for E-Commerce: An Empirical Analysis
International Journal of Electronic Commerce
Introduction to the Special Issue: Mobile Commerce Applications
International Journal of Electronic Commerce
International Journal of Electronic Commerce
International Journal of Electronic Commerce
Journal of Management Information Systems
Adoption of 3G+ services in Finland
International Journal of Mobile Communications
Consumer value creation in mobile banking services
International Journal of Mobile Communications
Factors influencing consumers' willingness to accept mobile advertising: a conceptual model
International Journal of Mobile Communications
On the usability of mobile commerce
International Journal of Mobile Communications
Mobile commerce: its market analyses
International Journal of Mobile Communications
Mobile marketing: the role of permission and acceptance
International Journal of Mobile Communications
International Journal of Mobile Communications
Issues, requirements and support for location-intensive mobile commerce applications
International Journal of Mobile Communications
Towards an appropriate business model for m-commerce
International Journal of Mobile Communications
Towards an understanding of the behavioural intention to use a web site
International Journal of Information Management: The Journal for Information Professionals
The Impact of User Satisfaction on Computer-Mediated Communication Acceptance: A Causal Path Model
Information Resources Management Journal
Estimating the capacity of the Location-Based Advertising channel
International Journal of Mobile Communications
What people do with digital multimedia broadcasting? Path analysis of structural equation modelling
International Journal of Mobile Communications
User characteristics and performance with automated mobile phone systems
International Journal of Mobile Communications
International Journal of Mobile Communications
The adoption behaviour for mobile video call services
International Journal of Mobile Communications
Drivers and moderators of consumer behaviour in the multiple use of mobile phones
International Journal of Mobile Communications
An integrated model of mobile internet services usage and continuance
International Journal of Mobile Communications
International Journal of Mobile Communications
Expert Systems with Applications: An International Journal
Review: Mobile marketing research: The-state-of-the-art
International Journal of Information Management: The Journal for Information Professionals
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We propose Contextual Perceived Value (CPV) of marketing offer as a new construct that reflects Mobile Commerce (MC)-specific features. The primary contribution of this research is to integrate MC-specific variable (CPV of marketing offer) with TAM (Technology Acceptance Model) to explain MC acceptance. This study also investigated the role of contextual marketing offer in MC acceptance between MC-users and nonusers. The empirical results support the extended TAM in explaining consumers' behavioural intentions to use MC. Specifically, the effect of CPV of marketing offer on the behavioural intention to use MC was greater for MC-nonusers group than for MC-users group.