Communications of the ACM
Communications of the ACM
Individualized hybrid models for conjoint analysis
Management Science
Endogeneity in Brand Choice Models
Management Science
Bundling Information Goods: Pricing, Profits, and Efficiency
Management Science
One-to-one marketing on the internet
ICIS '99 Proceedings of the 20th international conference on Information Systems
Achieving first-mover advantage through product customization on the Internet
ICIS '00 Proceedings of the twenty first international conference on Information systems
Personalization from incomplete data: what you don't know can hurt
Proceedings of the seventh ACM SIGKDD international conference on Knowledge discovery and data mining
Internet Business Models and Strategies: Text and Cases
Internet Business Models and Strategies: Text and Cases
Individual Marketing with Imperfect Targetability
Marketing Science
Consumer Addressability and Customized Pricing
Marketing Science
Second Degree Price Discrimination for Information Goods under Nonlinear Utility Functions
HICSS '01 Proceedings of the 34th Annual Hawaii International Conference on System Sciences ( HICSS-34)-Volume 7 - Volume 7
Competitive One-to-One Promotions
Management Science
Information Sharing in a Supply Chain with Horizontal Competition
Management Science
Frictionless Commerce? A Comparison of Internet and Conventional Retailers
Management Science
Identifying Locations for Targeted Advertising on the Internet
International Journal of Electronic Commerce
International Journal of Electronic Commerce
Radically New Product Introduction Using On-line Auctions
International Journal of Electronic Commerce
Adoption of Internet-Based Product Customization and Pricing Strategies
Journal of Management Information Systems
E-Business and Management Science: Mutual Impacts (Part 1 of 2)
Management Science
IEEE Transactions on Knowledge and Data Engineering
Game and equilibria for co-opetition based on Value Net
ICEC '05 Proceedings of the 7th international conference on Electronic commerce
Personalization in privacy-aware highly dynamic systems
Communications of the ACM - Privacy and security in highly dynamic systems
Improving Linkage of Web Pages
INFORMS Journal on Computing
Marketing Models of Service and Relationships
Marketing Science
Web Personalization as a Persuasion Strategy: An Elaboration Likelihood Model Perspective
Information Systems Research
Online Consumer Search Depth: Theories and New Findings
Journal of Management Information Systems
Search Strategies in Shopping Engines: An Experimental Investigation
International Journal of Electronic Commerce
Persuasion in Recommender Systems
International Journal of Electronic Commerce
An economic model of portal competition under privacy concerns
Proceedings of the ninth international conference on Electronic commerce
Optimal Scheduling and Placement of Internet Banner Advertisements
IEEE Transactions on Knowledge and Data Engineering
A semantic-expansion approach to personalized knowledge recommendation
Decision Support Systems
Expert Systems with Applications: An International Journal
A descriptive reference framework for the personalisation of e-business applications
Electronic Commerce Research
Do online buying behaviour and attitudes to web personalization vary by age group?
Proceedings of the 2008 annual research conference of the South African Institute of Computer Scientists and Information Technologists on IT research in developing countries: riding the wave of technology
How Information Changes Consumer Behavior and How Consumer Behavior Determines Corporate Strategy
Journal of Management Information Systems
The complex problem of monetizing virtual electronic social networks
Decision Support Systems
Journal of Management Information Systems
Information Personalization in a Two-Dimensional Product Differentiation Model
Journal of Management Information Systems
How to best characterize the personalization construct for e-services
Expert Systems with Applications: An International Journal
Technical Note---Personalized Dynamic Pricing of Limited Inventories
Operations Research
Modeling consumer acceptance probabilities
Expert Systems with Applications: An International Journal
Resource Allocation Policies for Personalization in Content Delivery Sites
Information Systems Research
Electronic Commerce Research and Applications
Information Systems Frontiers
Product Customization and Customer Service Costs: An Empirical Analysis
Manufacturing & Service Operations Management
Timing of Adaptive Web Personalization and Its Effects on Online Consumer Behavior
Information Systems Research
The Power of Patterns and Pattern Recognition When Developing Information-Based Strategy
Journal of Management Information Systems
Electronic Commerce Research and Applications
International Journal of Business Information Systems
A prediction framework based on contextual data to support Mobile Personalized Marketing
Decision Support Systems
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We present a review of research studies that deal with personalization and synthesize current knowledge about these areas. We identify issues that we envision will be of interest to researchers working in the management sciences, taking an interdisciplinary approach that spans the areas of economics, marketing, information technology (IT), and operations research. We present a framework for personalization that allows us to identify key players in the personalization process as well as key stages of personalization. The framework enables us to examine the strategic role of personalization in the interactions between a firm and other key players in the firm's value system. We conceptualize the personalization process as consisting of three stages: (1) learning about consumer preferences, (2) matching offerings to customers, and (3) evaluation of the learning and matching processes. This review focuses on the learning stage, with an emphasis on utility-based approaches to estimate preference functions using data on customer interactions with a firm.