Unifying the fragmented models of information systems implementation
Critical issues in information systems research
User characteristics—DSS effectiveness linkage: an empirical assessment
International Journal of Man-Machine Studies
A heuristic evaluation of a World Wide Web prototype
interactions
Communications of the ACM
Communications of the ACM
The emerging role of electronic marketplaces on the Internet
Communications of the ACM
Reducing buyer search costs: implications for electronic marketplaces
Management Science - Special issue: Frontier research on information systems and economics
On risk, convenience, and Internet shopping behavior
Communications of the ACM
Web Wisdom; How to Evaluate and Create Information Quality on the Webb
Web Wisdom; How to Evaluate and Create Information Quality on the Webb
Specifying Quality Characteristics and Attributes for Websites
Web Engineering, Software Engineering and Web Application Development
Assessing a Firm's Web Presence: A Heuristic Evaluation Procedure for the Measurement of Usability
Information Systems Research
Measuring e-Commerce in Net-Enabled Organizations: An Introduction to the Special Issue
Information Systems Research
Web Site Usability, Design, and Performance Metrics
Information Systems Research
Antecedents of B2C Channel Satisfaction and Preference: Validating e-Commerce Metrics
Information Systems Research
Businesses as Buildings: Metrics for the Architectural Quality of Internet Businesses
Information Systems Research
The Measurement of Web-Customer Satisfaction: An Expectation and Disconfirmation Approach
Information Systems Research
Toward New Metrics for Net-Enhanced Organizations
Information Systems Research
Electronic Store Design and Consumer Choice: An Empirical Study
HICSS '00 Proceedings of the 33rd Hawaii International Conference on System Sciences-Volume 6 - Volume 6
Frictionless Commerce? A Comparison of Internet and Conventional Retailers
Management Science
Beyond accuracy: what data quality means to data consumers
Journal of Management Information Systems
Consumer reactions to electronic shopping on the world wide web
International Journal of Electronic Commerce
User Expectations and Rankings of Quality Factors in Different Web Site Domains
International Journal of Electronic Commerce
Consumer Behavior in Web-Based Commerce: An Empirical Study
International Journal of Electronic Commerce
An Evaluation of Cyber-Bookshops: The WebQual Method
International Journal of Electronic Commerce
A Model of Consumer Choice of the Internet as an Information Source
International Journal of Electronic Commerce
A Choice Model for the Selection of Computer Vendors and Its Empirical Estimation
Journal of Management Information Systems
Logistic regression using sas®: theory and application
Logistic regression using sas®: theory and application
IEEE Transactions on Systems, Man, and Cybernetics, Part A: Systems and Humans
IEEE Transactions on Systems, Man, and Cybernetics, Part A: Systems and Humans
Influence of internet on online buyer involvement towards buying different products and services
International Journal of Electronic Finance
Qualitative preference-based service selection for multiple agents
Web Intelligence and Agent Systems
| Hi-index | 0.00 |
Despite the suggestions of friction-free information availability, considerable price dispersions for the same product are not uncommon across online retailers in the business-toconsumer (B2C) segment. Online customers do not necessarily always buy from the site with the lowest price, suggesting that other forces are at work. This paper presents and empirically examines a model that proposes that website value in terms of (perceived) website quality as well as awareness of the site and consumer differences (on price sensitivity) are key variables in explaining online consumer behavior in their choice of website despite the existence of price dispersions. Two hundred ninety-three students participated in a series of controlled laboratory experiments making use of two different types of products in terms of complexity and expensiveness (Canon digital camera Powershot S400 and digital versatile disc full-screen edition of StarWars: Episodes I and II) that required them to interact with three different real-world websites offering each of these two branded products and make their decision on which of the three websites they will chose to buy the product from. The prices varied across the websites, as did the quality of the sites on various dimensions and site awareness of the participants. Conditional logit models of discrete choice for each of the two product types indicate differential influences of website quality dimensions and price sensitivity. A number of interesting implications emerge, and pointers to further extensions of the research theme are discussed.