Building consumer trust online
Communications of the ACM
Reputation in Artificial Societies: Social Beliefs for Social Order
Reputation in Artificial Societies: Social Beliefs for Social Order
Developing and Validating Trust Measures for e-Commerce: An Integrative Typology
Information Systems Research
Beliefs and attitudes affecting intentions to share information in an organizational setting
Information and Management
Why do people play on-line games? an extended TAM with social influences and flow experience
Information and Management
Towards a functional ontology of reputation
Proceedings of the fourth international joint conference on Autonomous agents and multiagent systems
Literature derived reference models for the adoption of online shopping
Information and Management
Consumer-based assessment of product creativity: A review and reappraisal: Research Articles
Human Factors in Ergonomics & Manufacturing
Do I Trust You Online, and If So, Will I Buy? An Empirical Study of Two Trust-Building Strategies
Journal of Management Information Systems
Why Do Internet Users Stick with a Specific Web Site? A Relationship Perspective
International Journal of Electronic Commerce
International Journal of Electronic Commerce
Satisfaction with Internet-Based Services: The Role of Expectations and Desires
International Journal of Electronic Commerce
International Journal of Electronic Commerce
Journal of Management Information Systems
Factor structure of web site creativity
Computers in Human Behavior
Measuring consumer perception of product creativity: Impact on satisfaction and purchasability
Human Factors in Ergonomics & Manufacturing
Integrating perceived playfulness into expectation-confirmation model for web portal context
Information and Management
Antecedents of trust in online auctions
Electronic Commerce Research and Applications
Consumer perceptions on web advertisements and motivation factors to purchase in the online shopping
Computers in Human Behavior
Let's Shop Online Together: An Empirical Investigation of Collaborative Online Shopping Support
Information Systems Research
Trust and TAM in online shopping: an integrated model
MIS Quarterly
Journal of Management Information Systems
Information technology adoption behavior life cycle: Toward a Technology Continuance Theory (TCT)
International Journal of Information Management: The Journal for Information Professionals
Breaking the Myths of Rewards: An Exploratory Study of Attitudes about Knowledge Sharing
Information Resources Management Journal
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This study investigates factors that affect consumer continuous use intention toward online group buying and the degree that reciprocity and reputation of social exchange, trust, and vendor creativity affect consumer satisfaction and intention toward online purchasing. Data from 215 valid samples was obtained using an online survey. The research model is assessed using partial least squares (PLS) analysis. The results show that the intention to engage in online group buying is predicted collectively by consumer satisfaction, trust, and seller creativity. Consumer satisfaction with online group buying is predicted primarily by trust, followed by consumer reciprocity. The proposed research model explains 67.7% of variance for satisfaction and 39.7% of variance for intention to engage in online group buying. The results suggest that reciprocity, trust, satisfaction, and seller creativity provide considerable explanatory power for intention to engage in online group buying behavior.