Literature derived reference models for the adoption of online shopping

Authors:
Man Kit Chang;Waiman Cheung;Vincent S. Lai
Affiliations:
Department of Finance and Decision Sciences, Hong Kong Baptist University, Kowloon Tong, Hong Kong, PR China;Department of Decision Sciences and Managerial Economic, The Chinese University of Hong Kong, Hong Kong, PR China;Department of Decision Sciences and Managerial Economic, The Chinese University of Hong Kong, Hong Kong, PR China
Venue:
Information and Management
Year:
2005

Citing 25
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Abstract

The aim of the authors of this paper was to identify areas that would aid in developing a better understanding of the dynamics of a customer's decision to shop online. To accomplish this, a review of the empirical studies on the antecedents of online shopping was performed. From an extensive literature search, a total of 45 relevant articles were identified. The factors that have been investigated in these studies were classified according to their similarity and patterns of their findings were identified and analyzed.