Digifieds: insights into deploying digital public notice areas in the wild

  • Authors:

  • Florian Alt;Thomas Kubitza;Dominik Bial;Firas Zaidan;Markus Ortel;Björn Zurmaar;Tim Lewen;Alireza Sahami Shirazi;Albrecht Schmidt

  • Affiliations:

  • University of Duisburg-Essen, Essen, Germany;University of Duisburg-Essen, Essen, Germany;University of Duisburg-Essen, Essen, Germany;University of Duisburg-Essen, Essen, Germany;University of Duisburg-Essen, Essen, Germany;University of Duisburg-Essen, Essen, Germany;University of Duisburg-Essen, Essen, Germany;University of Stuttgart, Stuttgart, Germany;University of Stuttgart, Stuttgart, Germany

  • Venue:
  • Proceedings of the 10th International Conference on Mobile and Ubiquitous Multimedia
  • Year:
  • 2011

Quantified Score

Hi-index 0.00

Visualization

Abstract

Traditional public notice areas (PNAs) are nowadays a popular means to publicly exchange information and reach people of a local community. The high usability led to a wide-spread use in stores, cafes, supermarkets, and public institutions. With public displays permeating public spaces and with display providers and owners being willing to share parts of their display space we envision traditional PNAs to be complemented or even replaced by their digital counterparts in the future, hence contributing to making public displays a novel communication medium. In this paper we report on the design and development of Digifieds (derived from digital classified), a digital public notice area. We deployed and evaluated Digifieds in an urban environment in the context of the UbiChallenge 2011 in Oulu, Finland over the course of 6 months. The deployment allowed the users' view to be studied with regard to the envisioned content, preferred interaction techniques, as well as privacy concerns, and to compare them against traditional PNAs.