Qualitative research in information systems
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m-Health adoption and sustainability prognosis from a care givers' and patients' perspective
SAICSIT '10 Proceedings of the 2010 Annual Research Conference of the South African Institute of Computer Scientists and Information Technologists
Designing interviews to generate rich data for information systems research
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EGOV'11 Proceedings of the 10th IFIP WG 8.5 international conference on Electronic government
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Psychological contract in the information systems profession
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DESRIST'13 Proceedings of the 8th international conference on Design Science at the Intersection of Physical and Virtual Design
Understanding the Deployment of Competitive Intelligence Through Moments of Translation
International Journal of Information Technology and Web Engineering
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Information and Management
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International Journal of Business Information Systems
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The qualitative interview is one of the most important data gathering tools in qualitative research, yet it has remained an unexamined craft in IS research. This paper discusses the potential difficulties, pitfalls and problems of the qualitative interview in IS research. Building on Goffman's seminal work on social life, the paper proposes a dramaturgical model as a useful way of conceptualizing the qualitative interview. Based on this model the authors suggest guidelines for the conduct of qualitative interviews.