Trust without touch: jumpstarting long-distance trust with initial social activities

  • Authors:

  • Jun Zheng;Elizabeth Veinott;Nathan Bos;Judith S. Olson;Gary M. Olson

  • Affiliations:

  • University of Michigan, Ann Arbor, MI;University of Michigan, Ann Arbor, MI;University of Michigan, Ann Arbor, MI;University of Michigan, Ann Arbor, MI;University of Michigan, Ann Arbor, MI

  • Venue:
  • Proceedings of the SIGCHI Conference on Human Factors in Computing Systems
  • Year:
  • 2002

Quantified Score

Hi-index 0.01

Visualization

Abstract

Computer-mediated communication (CMC) is thought to be inadequate when one needs to establish trust. If, however, people meet before using CMC, they trust each other, trust being established through touch. Here we show that if participants do not meet beforehand but rather engage in various getting-acquainted activities over a network, trust is much higher than if they do nothing beforehand, nearly as good as a prior meeting. Using text-chat to get acquainted is nearly as good as meeting, and even just seeing a picture is better than nothing