Chick clique: persuasive technology to motivate teenage girls to exercise

  • Authors:
  • Tammy Toscos;Anne Faber;Shunying An;Mona Praful Gandhi

  • Affiliations:
  • Indiana University, Bloomington, IN;Indiana University, Bloomington, IN;Indiana University, Bloomington, IN;Indiana University, Bloomington, IN

  • Venue:
  • CHI '06 Extended Abstracts on Human Factors in Computing Systems
  • Year:
  • 2006

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Abstract

We are developing a preventative health cell phone application that helps motivate teenage girls to exercise by exploiting their social desire to stay connected with their peers. We targeted girls because they are more likely to become less active throughout adolescence and are more likely to use dangerous techniques for losing weight. The intent of Chick Clique is to provide information at opportune times in order to modify the behaviors of girls and ultimately lead to improved health habits. Our study investigated how collecting, sharing and comparing personal fitness information impacts activity level and health awareness.